One view from innovation to in-market impact
Commercial and brand leaders at healthcare enterprises face intense pressure: rising launch costs, complex global/regional structures, strict regulatory oversight, and omnichannel programs. Even with sophisticated ERP and analytics tools, it’s hard to turn fragmented data into a clear, compliant picture the C-suite trusts.
Uptempo is the marketing system of record that connects your budgets, plans, and performance—giving marketing teams real-time visibility and control over every dollar.
Designed for complex healthcare portfolios and teams
Uptempo gives healthcare and life sciences organizations one workspace where marketing, commercial operations, and finance can plan, fund, and measure every campaign across brands, conditions, and regions.
For CMOs & Heads of Marketing
Get a clear view of how every program—brand campaigns, launch plans, and HCP engagement—contributes to demand, adoption, and contribution margin. Protect and grow budgets by proving ROI and predictability to the C-suite.
For Marketing Operations
Turn fragmented planning into a single, structured process. Use one system to brief, plan, and track campaigns across channels and markets so teams spend less time reconciling spreadsheets and more time optimizing programs that move adoption and growth.
For Finance & Compliance Partners
See marketing spend reconciled to GLs, cost centers, brands, and conditions with audit-ready views. Maintain strong governance while giving marketers enough flexibility to respond to market, label, or competitive changes.
How GE Healthcare built trust between finance and marketing
Uptempo improves the relationship between CMO and CFO by providing transparency and increasing predictability.
Simon Philip Rost, Chief Marketing & Strategy Officer, GE Healthcare
Learn more about Uptempo for CFOsMore ways to use Uptempo
Grow priority service lines, brands, and conditions
Prioritize spend by therapy area, indication, or product, then shift budget toward channels proven to drive HCP engagement, prescriptions, or key customer actions.
Unify planning and calendars across brands and regions
Roll up activities across global, regional, and local teams in a single calendar so launches, congresses, and campaigns don’t collide—and leadership can see what’s in market at a glance.
Align to GLs and cost centers to strengthen compliance
Map campaigns and tactics to financial structures so audits move quickly—with clear documentation of how funds were planned, committed, and spent.
Consolidate multi-entity views both Finance and Marketing trust
Roll up budgets, commitments, and performance across business units, franchises, indications, or affiliates—without losing accuracy, audit history, or compliance context.
Control spend and move budget with confidence as priorities shift
Track funded work against POs and deliverables, prevent off-plan spend, and surface leakage you can redeploy into high-performing brands or markets.
Standardize portfolio governance with local flexibility
Define taxonomies, approvals, and guardrails centrally while allowing affiliates and local teams to tailor plans to market needs, all within the same structure.
Enterprise security to protect your data
Your data stays secure with Uptempo’s powerful data protection and audit controls aligned to your policies.
SOC2
SSO
Audit logs
Role-based access
Partner access profiles
Context-based access
Secure API access
Reports that respect user access constraints
Connect Uptempo to the tech stack you already trust
Bi-directional integrations with the tools you already use keep data in sync across reviews and steering committees, reducing manual reconciliation and reporting lag.