MOps
Breakout
A live event exclusively for marketing operations professionals of all levels. Completely online. Brutally honest. Totally free.
May Breakout: Adapting to Change: The Top Marketing Ops Priorities for the Future
Thank you to all attendees for making this such a successful event.
Don’t wait until the next breakout–Join our monthly huddle on June 11 where we’ll discuss “Leading Through Chaos: Ops Leadership in Reorgs, Layoffs, and Pivotes”.
The Hosts
Darrell Alfonso
Director of Marketing Strategy & Operations
Thao Ngo
Senior Vice President Marketing
What the MOps Community Has to Say
MOps Breakout was very informative, and it’s interesting to see different perspectives.
Angela Matsuoka
Thanks for lending your voice and time to support the MOPS world.
Austin Johnson
I forgot how much I loved these calls. I appreciate you all having these and the panelist that give such insightful information. These get me pumped for the rest of the workday and beyond!
Samantha Nowak
This was honestly pleasantly unexpected! I am a Marketing Strategist for a sales and marketing agency so I wasn’t sure with it being MOPs how applicable it would be to me, but it was. I only wish I had blocked focus time to attend. Please add me to the event list for next time!
Lisa Rigas
MOps Breakout: Adapting to Change
The Top Marketing Ops Priorities for the Future
May 2025
Marketing operations professionals are at the forefront of driving efficiency, innovation, and cross-functional alignment in today’s rapidly evolving landscape. To stay ahead, MOPs leaders must focus on the right priorities—balancing innovation with operational excellence while adapting to changing technologies and strategies.
In this breakout, we discussed the top priorities shaping the future of marketing ops, including:
- AI and automation—what’s real and what’s just hype
- Go-to-market (GTM) execution—aligning marketing ops for impact
- Cross-functional collaboration—bridging the gap between teams
- Leadership in marketing ops—navigating change and proving business value
MOps Breakout: The Future of Marketing Operations
Key Trends, Challenges, and How to Win
November 2024
Marketing operations is at a crossroads. As AI, automation, and data-driven strategies continue to reshape the landscape, MOps professionals need to adapt and thrive in an environment that’s moving faster than ever. The future is uncertain, but with the right approach, MOps leaders can turn challenges into opportunities.
In this session, we tackle:
- How to level up marketing planning to drive better outcomes.
- The future of standardized marketing operations and why it’s essential for scaling.
- The evolving role of AI in marketing operations and how it can revolutionize workflows.
- Key trends in technology and strategy that are shaping the future of MOPs.
- How leaders are planning to navigate future challenges—what’s working, and what’s not.
MOps Breakout: Tech Edition
How to Build a Long and Successful MOps Career in Tech
July 2024
The tech industry is still reeling—missed sales targets, increasing customer churn, and frequent layoffs. In this Breakout, we explored how MOps professionals can develop their skills and stay motivated by discussing:
- How can you work more efficiently (even with less resources)?
- How do you network yourself into better positions (internally and externally)?
- How do you avoid burnout on your team and keep morale strong?
- How do you still develop your people with limited resources?
- What technology/AI are you using to overcome these challenges?
MOps Breakout:
Become a Strategic MOps Leader and Elevate Your Team
March 2024
Becoming a MOps leader often involves transitioning from a tactical, execution-focused role to a more strategic one. In this Breakout, we discussed the steps MOps pros need to take to become a leader, including:
- How do you translate marketing operations work to senior leadership?
- How can feedback be effectively used in leadership development?
- How should you improve the visibility and value of MOps teams?
- What are the challenges of becoming a leader? (And how do you solve them?)
MOPS BREAKOUT
is presented by
Uptempo
Uptempo is the preferred planning software for enterprise marketing teams.
All your campaigns and activities in one living plan. Linked to the budget. Connected to projects. Tied to real-time performance. Visible to everyone.
Finally.
