Every New Year brings resolutions. At Uptempo, we’ve got just one:
Deliver more value to your business.
Like so many resolutions, software adoption tends to fade over time, especially when competing priorities arise. Maybe it’s too hard to implement, or the value isn’t clear enough. Or there isn’t a clear roadmap for you to follow.
That’s why we’ve been talking about a new approach to marketing called marketing business acceleration that improves how you plan, budget, execute and measure marketing. It’s a new operating model complete with assessments, KPIs and best practices. It’s about business value, not software.
Watch our on-demand webinar to learn about:
Head of Customer Success
SVP Global Solutions Engineering
Watch this brief video featuring Katie Linford, a Forrester analyst and guest speaker as she shares her insights and the five trends impacting the future of marketing operations and discover:
- Which areas MOps teams focus on most in the year ahead - How to leverage greater control of your martech stack, and - Ways to drive tighter internal alignment across teams
Watch this brief video featuring Jessica Liu, a senior Forrester analyst and guest speaker as she shares her insights on:
- Where marketing processes typically break down - What’s required to ensure a consistent marketing planning and budgeting process, and - How technology can support processes and various workstreams