IKEA’s Blueprint for Global Commercial Agility
How a new marketing planning system generated millions in ROI for the furniture giant.
See IKEA’s Streamlined Marketing Plan and Calendar
IKEA used to organize their promotion plans in spreadsheets.
Learn how centralizing commercial activity in Uptempo’s planning software helped them create a clear overview of activity across each of 480 stores.
IKEA’s Performance Data Tracking System, Revealed
Hear about IKEA’s real-time view of campaign performance data helps them adjust plans on the fly to improve marketing program ROI.
This in-house tool lets them quickly determine which products to push, if they have enough stock to run a promotion at a specific store, and more.
Learn How IKEA Communicates Plans to 180K Global Employees
IKEA uses a TV system tied to their marketing calendar to inform employees about ongoing promotions at their specific location.
See how this helps streamline communication and, ultimately, creates a cohesive customer experience from store to store.
Interested in learning how 625k+ marketers around the globe accelerate their planning, performance, and productivity?
We’d love to chat with you today.