ROI and attribution are two terms that marketers are very familiar with – or are they? After noticing a disturbing trend of marketers using these terms interchangeably, we knew we needed to address the problem head-on.
They are both valuable measurements in a marketer’s arsenal, but only if they are being used properly. Download this ebook to understand the difference and take the first step towards creating impact.
Accelerate B2C Marketing’s Business Impact [pdf-embedder url="https://www.uptempo.io/wp-content/uploads/2023/01/Tips-5WaysAccelerateBusinessImpact-B2C-.pdf" download="off"]
Accelerate B2B Marketing’s Business Impact [pdf-embedder url="https://www.uptempo.io/wp-content/uploads/2023/01/Tips-5WaysAccelerateBusinessImpact-B2B.pdf" download="off"]
Marketing and finance each have their own skill sets. And it's time to harness the combined power of these two juggernauts.