With host Darrell Alfonso
Thank you for visiting us at Gartner Marketing Symposium in Denver.
Session slides
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About Uptempo
“With a name like Smucker’s, it has to be good!” is the iconic brand promise of J.M. Smucker, a leading food products manufacturer. For Jill Carson Rennels, Sr. Director of Sales & Marketing Operations and Enterprise Analytics, allocating billions in marketing spend must be better than good. This session explores how strategic planning, precise budget allocation, and sales and marketing analytics are working to transform the company. Learn how a unified system of record for planning is helping J.M. Smucker manage the business of marketing, driving growth across hundreds of products and markets with new insights and agility.
Please drop us a message at events@uptempo.io if you’re interested in the session slides.
Sr. Director of Sales & Marketing Operations and Enterprise Analytics
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Uptempo’s marketing planning platform is used by 625,000 marketers to plan better, spend smarter, and execute with confidence. Uptempo replaces spreadsheets and helps marketing leaders in B2B and B2C enterprises connect siloed plans to drive business growth.