Marcel Duy, Product Director, Digital Business Planning at IKEA
Having spoken to marketing leaders about current issues they’re trying to resolve, we compiled three common problems: creating the right content, effectively measuring ROI, and segmenting plans to align them to specific goals and strategies.
In this webinar, we’ll discuss how to tackle these pain points by looking first at any deficiencies in the marketing planning process.
SVP, global solutions engineering (formerly chief strategy officer of Uptempo’s Hive9)
We’d love to chat with you today.